Updated: Wednesday, 28 Sep 2011, 3:04 PM CDT
Published : Wednesday, 28 Sep 2011, 3:01 PM CDT
Mobile, Ala. (WFNA) - Bounce TV ( http://bouncetv.com ), the nation’s first-ever over-the-air broadcast television network designed for African-American audiences, launched on Monday, September 26, 2011 on WFNA 55.2.
Bounce TV will air twenty four hours a day, seven days a week and is a digital terrestrial network designed for carriage on the digital signals of local television stations. The new network will feature a programming mix of theatrical motion pictures, live sporting events, documentaries, specials, inspirational faith-based programs, off-net series, original programming and more.
“This is a quality network and quality programming featuring A-list Hollywood talent,” said WALA and WFNA General Manager Elden Hale. “We are so proud to offer the first broadcast channel focused on African-American viewers in a free over-the-air format.”
Bounce TV will feature hundreds of African American-skewing motion pictures, including: Jamie Foxx’s 2004 Academy Award-winning performance as Ray Charles in Ray ; Denzel Washington’s Academy Award-nominated role in The Hurricane ; The Bone Collector , which pairs Washington with Angelina Jolie; Spike Lee’s Do The Right Thing , Jungle Fever , Mo’ Better Blues ; The Nutty Professor I and II , starring Eddie Murphy; Bowfinger starring Murphy and Steve Martin; Michael Jackson and Diana Ross headlining The Wiz ; the 1995 comedy Major Payne with Damon Wayans; Dave Chappelle’s Block Party (2005), the 1976 classic Car Wash and more.
Live sports and events will be part of the Bounce TV schedule and the network also has a multi-year rights agreement with Urban Sports Entertainment Group (USEG) to televise both football and basketball games from the nation’s largest African American athletic conference, the Central Intercollegiate Athletic Association (CIAA.)
Martin Luther King III and Ambassador Young are part of Bounce TV’s Founding Group and Board of Directors.
“September 26 will be an important milestone as we launch the first-ever independently owned and operated broadcast television network featuring African Americans,” said Mr. King III.
“Beginning September 26, our network will deliver free programming for our vastly under-served community and be accessible free, to all homes. We look forward to Bounce TV entertaining African American viewers, and frankly all Americans, for many years to come,” commented Ambassador Young.