DAILY DOT COM - Some big changes coming to cell phone company T-Mobile. Earlier this year, at the Consumers Electronic Show in Las Vegas, T-Mobile execs made some pretty big promises.
First, the company said it would eliminate annual contracts, and then promised more sophisticated smart phones. It was all an effort to boost sales, of course, but it wasn't just talk.
On Tuesday, CEO John Legere announced that T-Mobile will start offering the iPhone on April 12, filling "a huge void" in its phone lineup.
T-Mobile, the fourth-largest of the national U.S. phone companies, has been losing customers to the bigger companies, which all sell the iPhone.
"This is a big deal for us," T-Mobile CEO John Legere said at an event in New York.
T-Mobile will start offering the phone on April 12, 2013. To buy an iPhone 5 from T-Mobile, you'll be putting $100 down and then paying $20 per month for two years to pay off the phone.
That's on top of service fees that start at $50 per month for unlimited talk, text and 500 megabytes of data on T-Mobile's Simple Choice Plan . It's a substantial discount to prices offered by bigger companies.
In addition to the Simple Choice Plan's reasonable terms and powerful nationwide network, iPhone 5 customers can take advantage of several free premium benefits from T-Mobile, including:
· HD Voice - delivering nationwide crystal-clear high-definition calling and significantly reduced background noise.
· T-Mobile Smartphone Mobile HotSpot for on-the-go tethering Internet access. Through Simple Choice, T-Mobile offers an additional 500MB of 4G data for tethering, enabling customers to tether from their iPads, Macs and other devices.
· Talk and surf at the same time — without limits. Through T-Mobile's Simple Choice Plan, customers can opt for totally unlimited 4G data on a nationwide network, something no other major U.S. wireless company offers for iPhone 5.
T-Mobile phones won't come with service contracts, so customers are free to jump from to another carrier at any point. But if you leave T-Mobile within the two-year period, you'll still be charged $20 a month until the two-year contract runs out.
The company also announced that it is firing up an even faster data network, based on so-called "LTE" technology, in Baltimore, Houston, Kansas City, Las Vegas, Phoenix, San Jose, Calif., and Washington.
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